Krystell Theisen Escobar is a trailblazing entrepreneur and sustainability advocate redefining how families and communities engage with reuse. As the visionary founder of Eco Chico Kids Resale Boutique, she has pioneered a modern, simplified system for children’s resale—making sustainable shopping accessible, stylish, and impactful. Her leadership blends innovation with purpose, driving forward a new standard for circular commerce that minimizes waste while empowering parents to manage their households more sustainably. Krystell is a dedicated community builder who creates spaces for connection, collaboration, and growth. Through co-ownership in the Theisen Escobar Agency, she continues to champion eco-conscious values and economic empowerment. With a fearless entrepreneurial spirit and a deep commitment to environmental responsibility, Krystell is leading a movement that proves business can be both profitable and planet-positive—one thoughtful choice at a time.
Reuse Minnesota was founded in 2012 and is a member-based nonprofit that supports repair, resale, and rental businesses, bringing visibility to the reuse sector as a means to lower our state's impact on the environment.